ICAP is a not-for-profit organization, supported by major producers of beverage alcohol. It is a resource for all those interested in alcohol policy worldwide. ICAP promotes dialogue involving the drinks industry, the research and public health communities, government, and civil society, encouraging them to work together.
Most ICAP publications are available online, and many have been translated in part or in full into several languages.
Also described as "binge" or "heavy episodic" drinking, extreme drinking is a rapid and heavy alcohol consumption pattern that has been a challenge to define and measure. It is characterised by intoxication and represents a particular public health concern in relation to young people.
However this behavior is termed, this and other potentially risky drinking patterns require special attention and a targeted approach through prevention and a focus on motivations, processes, and negative outcomes.