The purpose of the Toolkit for Working Together is to encourage and facilitate cooperation with a wide array of stakeholders in pursuit of a common goal to reduce harmful drinking. It can also serve as a generic tool that can be applied in a number of circumstances by groups looking to forge alliances and partnerships.
The Toolkit explains some of the basic principles of working together. It identifies possible pitfalls and how to avoid them through a better understanding of some of the ideological, methodological, and cultural issues that may arise. It offers a practical, step-by-step initiation into working together, and explores in some detail the different types of stakeholders with which industry members might engage, as well as the opportunities and challenges posed by various partnerships.
Finally, the Toolkit offers illustrations of good practice through initiatives that involve industry members and that may serve as useful models.